Lamborghini to cap car production, building just 3,500 units annually

[lp580]

Lamborghini has vowed to keep its cars exclusive despite an ambitious growth plan for the brand overall.

The company delivered 3,245 cars last year, representing a 28-percent jump over 2014 sales and more than doubling volume from 2010. The climb was driven by the Huracan, with the 'entry-level' Lamborghini accounting for approximately two out of three sales.

The Raging Bull hopes to keep pushing to 7,000 vehicles by 2019, however buyers should not expect showrooms to be flooded with more cars. Chief executive Stefano Domenicali told Reuters that supercar output will be limited to 3,500 units annually, an increase of less than 10 percent over last year's sales.

The Italian marque's growth strategy hinges on the Urus SUV, due to arrive on the market in 2018. Some buyers could be forced to join waiting lists for the Huracan or Aventador, but Domenicali claims the company will "push like hell" to grow Urus sales at a quick pace.

"We will not, clearly, give up on our DNA, which is to produce super sportcars," he promised.

Rival Ferrari is taking a different approach, capping output at 9,000 to 10,000 units by the end of the decade. Chief executive Sergio Marchionne has flatly rejected the idea of a high-riding model adorned with a Prancing Horse badge, earlier this year proclaiming "you have to shoot me first."

[pieter3d]

Chief executive Sergio Marchionne has flatly rejected the idea of a high-riding model adorned with a Prancing Horse badge, earlier this year proclaiming "you have to shoot me first."

But no qualms about slapping that badge on cheap laptops, puma gear etc.

[HollywoodHuracan]

The huracan Values are all over the place. you have two year old cars that people are trying to sell for more than 6 month old cars with less miles. next summer should be interesting.

[Red Mark]

The huracan Values are all over the place. you have two year old cars that people are trying to sell for more than 6 month old cars with less miles. next summer should be interesting.

There you go, perfect opportunity for you to have one.

[HollywoodHuracan]

There you go, perfect opportunity for you to have one.

Why you mad tho? lol

[xudaniel1949]

Why you mad tho? lol

He was not mad, that s his way of being humorous.

[HollywoodHuracan]

He was not mad, that s his way of being humorous.

He Directed his comment at me as if he has resentment towards anyone who didn't pay what he had to pay for his car.

[Red Mark]

He Directed his comment at me as if he has resentment towards anyone who didn't pay what he had to pay for his car.

Apologies if I was misrepresented.
What I meant, don't hesitate - purchase. Sooner you buy one, sooner you'll post "I've got one, here are the pics, love the ride, love everything about it, what an idiot I was for waiting so long".
Again, don't hesitate, none of us did, get the car. You will be happy.

[cactus]

Bottom feeders. It's ok, scraps gotta go to someone.

[HollywoodHuracan]

Bottom feeders. It's ok, scraps gotta go to someone.

Are you calling a pre owned Huracan scraps? lol Why You Mad ?