I received my car in april with 10k off msrp....I am always a realistic consumer and know that dealer mark up is 10% and first year deprecation is 10%. So my 279k sticker car is really worth 225k to a dealer, 235-245k retail.....it's the reality of this kind of hobby. You can always replenish money (If you have the drive) , you can't replenish your life, enjoy!!